Discover your brand’s online market share 

and unlock strategic insights to beat your competitors 

mySupermarket Business Solutions, the no.1 trusted e-business insight & technology partner to FMCG brands and retailers, has launched the world's first e-commerce smart assistant: Metrico. Metrico delivers actionable insights and email alerts, saving precious time and headaches for busy sales, marketing and supply chain staff.

Sign up for a free 1-week trial 

  • Online Market Share Exclusive! Compare brand’s share against competitors, across 6 retailers 
  • Sales impact analyses Identify key sales drivers and problems affecting performance 
  • Store-level availability Granular geographic stock tracking

4 Smart Ways To Access E-commerce Insights

Smart Alerts

Automated tracking delivered weekly to your inbox. Get alerts on urgent Availability and Competitor Promotions

Smart Platform

7 key reports for NAMs, KAMs, Cat Man team, Ecommerce team, Supply Chain, Shopper and Brand team

Smart Scorecards

Keep the whole business on track with a monthly KPI scorecard, sent directly to you

Smart Reports

Stay on top of Price & Promotion, Market Share and Availability, with weekly email reports 

Do you want automated tracking delivered straight to your inbox? Save your team time with smart alerts.

With Metrico you will receive the following alerts:

  • Store-level availability and urgent stock issues
  • Content compliance 
  • Price and promotions (including competitor promos that impact your sales)

Accessible 24/7, the Metrico smart platform is the perfect tool for all members of the team – sales, marketing and supply chain

Features Included:

  • Price & Promotion
  • Store-level Availability 
  • Market Share
  • Content Compliance
  • Share of Favourites
  • Share of Search
  • Share of Shelf
  • Ratings and Reviews
  • Nutrition

A smart monthly scorecard is key for your senior management team to track sales-driving KPIs and your brilliant basics

KPIs tracked:

  • Price & Promotions
  • Store-level Availability
  • Market Share 
  • Share of Favourites
  • Content Compliance
  • Share of Search
  • Share of Shelf 

With smart reports from Metrico, your teams with receive up to date and granular insights in your email inbox, every week

Features include:

  • Price and Promotion
  • Store level availability 
  • Market Share 

Be the first in your category to access Metrico

Frequently Asked Questions 

What is Metrico?

Metrico is the first E-commerce smart assistant, that delivers insights and alerts to your email inbox, saves busy FMCG sales, marketing and supply chain staff time and a lot of headaches. 

Metrico is not only a smart comprehensive assistant for E-commerce, but it also caters for category managers, supply chain and pricing teams by offering them granular price and promotional data and insight, and OOS data at a store-by-store level.

Metrico updates you without having to log into a platform, on many issues that would affect E-commerce sales, such as Availability, Competitor Promotions and Market Share.  

I'm an mySupermarket Insights user. How does Metrico differ from your previous tool ?

While Insights was a powerful tool, we realised after speaking with clients, that current E-commerce tracking tools on the market were not providing the grocery industry with what they needed. Other grocery retail E-commerce tools were like a gym membership – valuable in theory, but something that many people bought, but didn’t use. It didn’t solve the problem that people wanted the insights, but they didn’t always have time to log in – so we came up with Metrico.

Metrico is a smart assistant that will update you without having to log into a platform, on many issues that would affect e-commerce sales, such as Availability, Share of Shelf, Promotions and Market Share.  

There are four parts to Metrico which make a superior e-commerce tool:  

Smart weekly reports e.g. Price & Promotion; Content Compliance Smart scorecards – track your monthly e-commerce KPIs easily Smart platform – dive into the data when you have time Smart alerts – email alerts e.g. Availability, Price & Promotion

Metrico also updates you based on category benchmarks - e.g. what is your brand's availability versus the sub-category average.

What are the key features of Metrico?

There are four key parts to Metrico; Smart Reports, Smart Alerts, Smart Scorecards and Smart Platform. 

Within these sections, there are three key features which set it apart from any other E-commerce smart assistant on the market. 

These are:

  • Market Share
  • Store level Availability
  • Share of Favourites  

But don't just take it from us how good it is, fill in the form on this page and access your one-week free trial to take it for a test drive.

Retailers That We Track With The Metrico Smart Assistant

Are you ready to make life easy with the world's first E-commerce smart assistant?